So Catch This…
We hope you enjoyed David’s “Highly Effective Teams” video last week. This week David has chosen to highlight the importance of “Cross Selling.” A fast break tip from the Law Firm CultureShift®. David challenges you to look at cross selling as cross-serving. Always keeping the clients needs in mind, when looking to expand, and find new business, from existing and future clients.
Are you looking to help facilitate an environment in your firm focused around Cross- Selling? Ask to Demo ProfessionalCRM, and we can show you how our business development tools, including referral tracking and practice group plans, can help you reach this goal.
“The Law Firm CultureShift®: Opening the Closing Discussion”
In the Webinar, he will impart some important pieces of business development wisdom, helping you to find more ways to open the closing discussion, and ultimately help the firm generate more revenue.
If you missed last week’s post, So Catch This would like to re-introduce David H. Freeman. David is the creator of Law Firm CultureShift®, a whole firm approach that dramatically increases client and revenue-focused activity throughout a law firm.
David is a best-selling author and award-winning consultant, who, for three consecutive years, has been voted “The Best Business Development Coach and Consultant” in nation-wide National Law Journal surveys. He produces highly popular video tips on leadership and business development and he wrote an ongoing leadership column for Marketing the Law Firm. He has written three books on law firm leadership and business development, and has authored numerous articles on management, leadership, client service, strategy, and business development for major legal publications such as ABA Journal, ABA Law Practice Magazine, Of Counsel, The New York Law Journal, Law Firm Leadership and Strategy Report, ALA Legal Management, ALA Currents, Managing Partner Magazine, Law Firm Partnership and Benefits Report, Professional Marketing Magazine, LexisNexis, Law 360, NALP Foundation Report, LMA Strategies and Law Firm Governance.
Catch Ya Later…